Margin for Architecture & Engineering.
You set the fee at schematic. Construction administration runs a year longer than you planned. Margin shows you the real cost of every phase before the contract is signed.
The architecture and engineering pricing problem
Architecture and engineering doesn't price by the hour. Standard fixed-fee contracts, percentage-of-construction-cost, stipulated sum — all of them lock a fee before the work starts. Once it's signed, you carry every owner change, every clarification request, every revision.
The question isn't what to charge. It's whether your phase budgets match the labor it'll actually take. The schematic, design development, construction documents, and construction administration splits are conventions, not estimates. Most firms blow construction documents and construction administration and don't see it until the project closes.
Common pricing challenges
- Phase budgets that don't match reality. The schematic, design development, construction documents, and construction administration splits are conventions, not estimates. Construction documents and construction administration routinely overrun by 20–40% and you don't see it until close-out.
- Sub-consultant markup leakage. Structural, mechanical, electrical, plumbing, civil, and landscape consultants pass through without a consistent markup. That's quietly 5–10% of every sub fee.
- Stipulated-sum exposure. Once the contract is signed, every owner-driven change is either additional services or absorbed. Most firms absorb more than they bill.
- Role mix on a fixed fee. A principal doing staff-level work eats the margin on a project priced for a balanced team. The fee is fixed. The staffing decides whether it's profitable.
Price the phases on what they actually cost.
Phase-level cost, before the fee is locked
Build the proposal phase by phase — schematic design, design development, construction documents, bidding, construction administration. You see the labor cost behind each one before you commit to the percentages. When construction documents or construction administration run hot, you see the margin move.
Consistent sub-consultant markup
Add structural, mechanical, electrical, plumbing, civil, and landscape consultants as expense lines. Margin applies your markup automatically. The fee structure stays the same on every project, and you see what each sub contributes to margin.
Role-level cost on a fixed fee
You see the fully loaded cost of every role on the project — principal, associate, project architect, staff. When the staffing mix shifts up or down, you see the margin move in real time. The fee doesn't change. The profitability does.
Across the firm, every active project carries its own margin score and phase status. The principals can see at a glance which jobs are healthy, which are bleeding into construction documents, and where staffing needs to shift this week.
Price the fee on what the phases actually cost.
See the labor behind schematic design, design development, construction documents, and construction administration — before the contract is signed.
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